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Entrepreneur Ideas

Mandatory office returns exclude parents, disabled people, and their amazing ideas [Video]

Adland’s workers best get suited, or they’ll get booted. That’s a common anxiety following WPP’s recent four-day office mandate. In response, freelance creative Julie Seal, a disabled parent, shares how remote work liberated her and more.

There were four kids under six and three dogs in my last meeting. No it wasn’t a chaotic playdate. It was an actually productive Zoom call with a client of ours, an ex-colleague and friend, sure, but also someone who pays us to deliver brilliant ideas and execution for his startup business.

His kid was home from nursery sick, and my work partner Lucas Levitan’s three were all off for a public holiday in Spain. We’ve been partners for the past 16 years on and off, and our working 1,000 miles apart isn’t in the slightest a hindrance to our productivity, creativity or relationship as a CD team. In fact, without a shadow of a …

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