How to Present Like Steve Jobs at Apple Developers Conference [Video]

Although the thought of public speaking fills as much as 77% of the population with dread, it’s often an inevitable fact of building a successful career, especially for high-profile executives who act as the go-between for their company or product and the rest of the world.

So it’s perhaps not surprising that some of the most admired business leaders aren’t just acknowledged for their visionary minds, problem-solving ability or decision-making skills — but for their presentation prowess.

Apple co-founder and former CEO Steve Jobs was one of them. Over the course of his leadership at the now trillion-dollar technology company, Jobs had to communicate effectively with an audience of consumers and investors — sometimes about ideas or products they’d never encountered before.

Related: I Attended an Ivy League University’s Most Popular MBA Leadership Class and Learned How Steve Jobs Became a Better Leader in 10 Minutes

Thirteen years ago, on June 6, 2011, Jobs did …