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How to Keep Your New Year’s Resolutions in 2024, According to an Entrepreneur [Video]

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Making New Year’s resolutions is an age-old tradition that sees people around the world sit down and reflect on their big goals for the coming year — only to abandon them a few weeks later. 

A recent Forbes Health survey of 1,000 adults in the US found that the average New Year’s Resolution lasts just 3.74 months with only 6% of respondents sticking to their goals until December. 

Meanwhile, the series of dates celebrating the failure of New Year’s resolutions such as “Quitter’s Day” on the second Friday of January and “Ditch New Year’s Resolutions Day” on January 17 suggests there’s a gap between making goals and actually turning them into lifelong changes. 

Mimi Ikonn, the cofounder of wellness brand Intelligent Change and a social media influencer, told Business Insider that making lasting changes requires a holistic approach.

“We have to keep in mind that unless we make these fundamental subconscious changes, nothing is going to change in our life because we …

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