In Google’s eyes, What does it mean to be an “authority?” Today Trevor & Brady share actionable ways to increase authority on your website and talk about how to approach authority from a holistic marketing sense so that you can build a brand bigger than just SEO. We also share a little bit about the recent Google leak!
![How to Market to Expensive Keywords How to Market to Expensive Keywords](https://img.youtube.com/vi/t63pZgmT2dk/hqdefault.jpg)
How to Market to Expensive Keywords
Creating Authority with Your Website | Googles EEAT Score Pt 2 [Video]
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![3 Steps to Building a Targeted Audience 3 Steps to Building a Targeted Audience](https://img.youtube.com/vi/fljpLC52GQw/hqdefault.jpg)
3 Steps to Building a Targeted Audience